Pop’Set

B&F Papers needed an A5 promotional piece to showcase their colourful paper range,Pop’Set, and the different colours and weights available, as an interesting leave-behind for designers and printers. The brief stipulated it had to ‘let the paper to do the talking’. It had to remind customers of the versatility of using coloured paper, as well as demonstrate the various techniques that can be applied while using imagery and techniques to inspire the imagination of designers.